Target Beautycon
Client: Target
Agency: MKG
Creative Direction: Lydia Berg-Hammond
3D Design: Alex Mutch, Celine Moumne
Graphic Design: Gale Tan

For Beautycon NYC and LA 2019, we created a Target Beauty Zodiac Bar experience for guests to connect with their own zodiac sign while discovering must have Target Beauty products. Each of the signs were featured in the space with a diverse mix of Target Beauty products that line up with their characteristics.

I designed a full set of custom icons for Target that was applied onto structural builds, stickers, incorporated onto the Targetfinds website, and used for social sharing. 

©Gale Tangaletan273@gmail.com2024